The success of a company is often attributed to its business model, strategy, and leadership. However, at the core of any successful company are its people. The employees of a company are the driving force behind its success or failure.

A company is more than just a legal entity that produces goods or services. It is also a collection of people who work together to achieve a common goal. The quality and performance of these people can have a significant impact on the success or failure of the company. Here are some ways that people make or break a company:

– People create the culture of the company. The culture is the set of values, beliefs, norms, and behaviours that shape how the company operates and interacts with its stakeholders. A positive culture can foster innovation, collaboration, customer satisfaction and employee engagement. A negative culture can breed distrust, conflict, complacency, and turnover.

– People drive the strategy of the company. The strategy is the plan that guides the company’s decisions and actions to achieve its vision and mission. People are involved in formulating, implementing, and evaluating the strategy at different levels and roles. A clear and coherent strategy can align the company’s resources and capabilities with its opportunities and threats. A vague and inconsistent strategy can confuse and frustrate the company’s stakeholders and undermine its competitive advantage.

– People deliver the results of the company. The results are the outcomes and impacts that the company generates for its customers, shareholders, employees, and society. People are responsible for executing the tasks and processes that produce the results. A high-performing and motivated workforce can enhance the quality, efficiency, and effectiveness of the company’s operations. A low-performing and disengaged workforce can reduce the company’s productivity, profitability and reputation.

In conclusion, people are the most valuable asset of any company. They can make or break a company by creating its culture, driving its strategy, and delivering its results. Therefore, it is crucial for companies to attract, develop and retain the best talent possible. Without employees, a company is limited in its ability to provide good customer service and realize its future goals.

About the Author.

Ratnesh Jain is an entrepreneur, mentor & author.

IIM Ahmedabad alumni with 30+ years of professional and entrepreneurship experience. Past 17 years in Executive search & Growth consulting.

#ratneshjain #bluegenesresearch #bgr #executivesearch #recruiting #recruitment #hiring #hr #employerbranding #evp #talentacquisition #ta #humanresources #hrtrends #recruitmentraining #learnrecruiting #interviewingskills #recrutingskills #learning #psychometric #assessment #leadershiphiring #rpo #affinitybias #discrimination #diversity, #performancemanagement #artificialintelligence #ai #chatbots

Facing below challenges?

• Can’t attract and retain talent
• Revenue not increasing
• No new opportunities
• Not growing fast enough

Are you operating in a Growth mode or a Survival mode?

Growth mode refers to a state of expansion and development, where a company or organization is focused on increasing revenue, market share, and overall success.

Survival mode, on the other hand, refers to a state of existence where a company or organization is focused on maintaining its current level of operations and staying afloat, rather than expanding or growing. The goal in survival mode is to minimize costs and avoid failure, rather than to grow and thrive.

Symptoms of growth mode may include:

• Increased investment in new products, services, or markets
• Higher levels of hiring and expansion of the workforce
• Increased marketing and sales efforts
• A focus on innovation and new technology
• A willingness to take on more risk

Symptoms of survival mode may include:

• Cost-cutting measures and budget reductions
• Reducing the workforce imitation rolex day date rolex calibre 2836 2813 118135 mens brown tone through layoffs or other means
• A focus on maintaining current levels of revenue, rather than increasing it
• A decrease in investment in new products, services or markets
• A cautious approach to risk-taking
• More focus on short-term goals to meet financial obligations
• More focus on cost-saving measures than on growth strategies

There are several reasons why a company may choose to adopt a growth mode rather than a survival mode:

1. Long-term success: A company in growth mode is more likely to achieve long-term success and stability, as it is focused on expanding its business and increasing its market share.
2. Increased revenue: Growing a business can lead to increased revenue and profitability, which can help the company to meet its financial obligations and invest in new opportunities.
3. Competitive advantage: Companies that are in growth mode are more likely to innovate and stay ahead of the competition, which can give them a competitive advantage in the marketplace.
4. Attracting and retaining talent: Companies that are in growth mode are more likely to attract and retain top talent as they offer more opportunities for advancement and development.
5. Meeting stakeholder expectations: A company that is in growth mode is more likely to meet the expectations of its shareholders, as it is focused on increasing its value and profitability.

It is important to note that some companies may be in survival mode for a specific period of time because of certain circumstances, but in the long run, growth mode is usually the most desirable and sustainable strategy for the company.

People make or break a business. Having a great Recruitment Strategy can be your biggest competitive advantage.

Reading below will help you build great teams faster:

• Why form a recruitment strategy?
• Why should a CEO get involved in forming a recruitment strategy?
• Top 10 recruitment strategy tips for a CEO

Why form a recruitment strategy?

Forming a good recruitment strategy is important for a number of reasons:

1. Attracting top talent: A good recruitment strategy can help attract top talent to your company, which can lead to increased productivity and improved business performance.
2. Improving employee retention: A good recruitment strategy can help ensure that you are hiring the right candidates, which can lead to improved employee retention rates.
3. Reducing costs: A good recruitment strategy can help reduce costs associated with hiring, such as advertising, screening, and training expenses.
4. Increasing efficiency: A good recruitment strategy can help streamline the recruitment process, allowing you to efficiently and effectively fill open positions.
5. Enhancing your company’s reputation: A good recruitment strategy can help enhance your company’s reputation as a great place to work, which can attract even more top talent in the future.

Why should a CEO get involved in forming a recruitment strategy?

It is important for the CEO to be involved in forming the recruitment strategy because the CEO is responsible for setting the overall direction and goals of the company. By being involved in the recruitment process, the CEO can ensure that the company is attracting and hiring candidates who align with the company’s mission and values and can contribute to the company’s success.

Additionally, the CEO’s involvement in the recruitment process can demonstrate to potential candidates that the company values its employees and is committed to finding the right fit for open positions. This can help attract top talent to the company and improve employee retention rates.

Overall, the CEO’s involvement in the recruitment process can help ensure that the company has the right people in place to achieve its business goals and succeed in the long term.

Top 10 recruitment strategy tips for a CEO

1. Define your company’s culture and values: Clearly defining your company’s culture and values will help attract candidates who align with your company’s mission and goals.
2. Utilize a diverse recruitment process: A diverse recruitment process helps ensure that you are attracting a diverse pool of candidates. This can include using a variety of recruitment channels, such as job boards, social media, and employee referrals.
3. Create a strong employer brand: A strong employer brand can help attract top talent to your company. This includes highlighting your company’s values, culture, and employee benefits on your website and social media channels.
4. Use targeted job descriptions: Writing targeted job descriptions that clearly outline the responsibilities and qualifications for the position will help attract the right candidates.
5. Offer competitive compensation and benefits: Offering competitive compensation and benefits can help attract top talent to your company.
6. Utilize employee referrals: Employee referrals can be a powerful recruitment tool, as employees are likely to refer candidates who they believe will be a good fit for your company.
7. Use social media: Utilizing social media can help you reach a wider pool of candidates and showcase your company culture and values.
8. Utilize recruiting software: Recruiting software can help streamline the recruitment process, allowing you to easily track and manage candidates.
9. Offer internships and job shadowing opportunities: Offering internships and job shadowing opportunities can help attract top talent to your company, as it allows candidates to get a taste of what it’s like to work for your company.
10. Build relationships with local universities and colleges: Building relationships with local universities and colleges can help you tap into a pool of talented students and recent graduates who may be interested in working for your company.

Above article is based on my 16+ years experience in Executive search and Recruitment research especially in leadership hiring. Also helping many CEO’s / business owners in formulating their recruitment strategies.

Please like and share if you like the article.